Storymakery is Opening at the Irvine Spectrum Center

Designed to encourage a child’s creativity, cognitive and artistic expression, Storymakery will offer a unique retail experience to help record and preserve a child’s imagination for a lifetime.

“Not only is this a fun and entertaining concept for young children, but it can be a great educational tool as well,” said Easther Liu, chief marketing officer for Irvine Company Retail Properties. “Storymakery will be the perfect excursion for families and children.”

Ranging from a 20 minute to one-hour visit, children will be able to use Storymakery’s kid-friendly technology to do one or more of the following:

• Design a storybook character
• Work one-on-one with a staff “muse” to create a story at the Writing Studio
• If short on time, design their very own poster
• Publish the story as a book and take it home

Storymakery will be located between Giant Wheel and Target, across from Pressed Juicery.